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Tips for Mom Entrepreneurs: How to Stay Connected to Your Network

   
Author: Terilee Harrison
 

As a working mom, you may already feel overwhelmed, juggling dual responsibilities of work and family. When it comes to networking yet another task you may feel that the time Ive spent at networking has never really paid off.

Creating a personal and professional network is essential for your work + life success. Thats why working moms need to approach networking with a different paradigm, explained below as a three-part process.

Relationship Building
Networking isnt just about collecting business cards from people you think may help you. Its about planting seeds and nurturing long-term relationships that mature over time.

As a mom, you may understand this process well because it calls upon the same nurturing skills you already use with your family.

Empowering Actions
How many times have you attended networking events and seen others jabber on about themselves and frantically hand out dozens, if not hundreds, of their cards? This frenetic approach only makes them look weak. As a working mom, draw on that Mommy authority to engage in empowering, networking actions.

They include:
* Give Adopt a giving attitude. When you meet someone ask, How can I help you? Always think, Who could I connect them with to help them meet their goals? Its a natural principle: The more you help others, the more others will help you.

* Ask Be bold. Always think, you never know what will happen and its worth a try. If you meet a new contact and find you have an instant connection, dont be afraid to ask for help.

* Follow up - Getting introduced to the right people is important, but its what you do after the introduction that really counts. If youve felt a connection with a new contact, phone, email or send a thank-you note within one or two days. Then, keep in touch periodically, even if just to say, Hi, its been awhile

Efficient Use of Time
You may be thinking, Id like to stay connected with people, but I just dont have the time. Here are three ways to efficiently find time to network:

* Lunch Hours Ive historically used my lunch hour, a coveted ME time, to run errands, walk a mile or two or get my hair or nails done. Yet, many associations and groups schedule networking meetings during this time. So, I began to add networking lunches. Its a great way to preserve early-morning and evening family hours by substituting networking lunches for breakfast meetings or evening mixers!

* Coffee/lunch over the phone My business partner, Jo Della Penna, introduced me to the idea of networking by scheduling coffee over the phone. What a great idea! This is a more efficient way to meet. Plus, neither party has to invest in driving time. When you want to spend time with a colleague, try a relaxing lunch over the phone by scheduling a lunch appointment, packing a lunch that day and calling at the appointed time.

* Schedule in advance - Earmark your calendar to remind yourself to re-connect with a contact periodically. If you meet a new contact today, schedule the follow up call for two days later and plan a check-in email within 60 days.

Remember, the key to networking is building a relationship over time. By using the steps above you should succeed at establishing good relationships that empower you and your business, and yet, dont use hours and hours of your time.

 
 
 

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